VitalStream Supports Video Advertising.
2005-05-11, HostMan.biz
Content delivery and streaming solutions provider VitalStream (vitalstream.com) announced on Wednesday that it had launched on-demand video advertising supported versions of VitalStream MediaConsole through a partnership with online advertising solutions provider EyeWonder (eyewonder.com). MediaConsole is Vitalstream's Web-based streaming media and hosting management solution.
The company says that through the partnership, existing and new MediaConsole clients will be able to profit from online video content through the implementation of in-stream advertising campaigns powered by EyeWonder. Media buyers can purchase video ads across participating VitalStream customer sites and track their ad performance.
"EyeWonder's Fortune 1000 advertisers have been benefiting from the power of in-page video ads for five years, and now they are clamoring for new in-stream inventory," says David Breckling, CEO of EyeWonder. "VitalStream and EyeWonder have joined forces to give advertisers the ability to reach the most engaged opt-in video audiences with a seamless, in-stream advertising experience. Best of all, these highly-valuable placements can be sold to advertisers very similar to the way they buy TV spots, and they are available immediately."
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